Thursday, September 10, 2009
Tips On Choosing The Right Coffee Cups
What should you put on those coffee mugs, though? Just the logo, or something fancier and more involved? The first thing you want to think about is the type of material you're going to use. There's plenty of different types to choose from with coffee cups being made out of everything from plastic to crockery. The end product should reflect your business's main purpose. For a company that wants to say "We're Powerful!", nothing beats metal cups. A company named Rose's Roses would look rather silly with their logo on a stark metal coffee cup. Rose would probably prefer ceramic since a ceramic cup would be a bit more affectionate and personal. As ceramic is used in arts and crafts, motherly types tend to be drawn toward it. Plastic cups will show that your business is off limits to no one; anyone can benefit from being your client, regardless of their financial power.
Using Coffee Cups As Gifts
Speaking of seasons, during the Christmas season coffee cups make great gifts for your patrons and employees. They're very easy to pack and mail and, unlike a shirt with your logo, coffee cups can be used by everyone, all the time. You'll never need to fret about purchasing different sizes of coffee cups since one size fits all. And have you ever given someone a shirt that was too big? Not pretty. Also not possible with coffee cups. They're not just good for the company Christmas party, though. They can be given out as birthday gifts, or possibly landmark celebrations. You could even custom design the coffee cup to reference the occasion, such as "record sales third quarter 2009!" emblazoned just under the company logo. Even better, if possible, the individual employee's name somewhere in there.
Coffee Cups Are Omnipresent
You can't ignore something as big as a coffee cup, especially in comparison to flimsy pieces of plastic. There's no particular season or time period that people use or don't use coffee cups; they're just always around. People drink coffee, or something, in the winter, fall, spring, and summer. Even people that don't drink coffee generally drink something out of a coffee cup. They're perfect for holding milk to dunk cookies into, for example. Many that don't drink coffee still drink other hot beverages, and they'll gravitate toward using coffee cups because of the handle that doesn't get hot. Calenders will last four seasons, but that's it. After those initial four seasons, they're landfill or recycling center bound. Plastic key rings and such are used mainly because they're cheap, and cheap stuff breaks quickly and easily.
Why Coffee Cups Are So Much Better
Think back to when you used to go trick or treating, even if that was just last October. We won't tell anyone that you were the "tall kid", honest. You can liken key rings and calenders to the little orange and black candies that no one actually likes – you know, the ones that everyone was always sure had the needles or poison in them? Coffee cups are like the miniature, name brand candy bars of promotional items. Remember all the kids telling each other where to get "the good stuff"? That's what clients will be doing, referring to your coffee cups, and you can bet that when people see that someone has something actually useful and substantial, they'll be asking where it came from even if the information isn't volunteered. Also, when it comes to any type of promotional item, size is everything.
Labels:
coffee cups,
promotional item,
promotional items
Giving Away Free Coffee Cups
Everyone always likes complimentary giveaways of just about any type. Anyone would be excited to see that someone is giving away free coffee cups. Your display will be king as all your clients and potential clients tell other clients where they got the coffee cups that they're carrying around, using them to hold all the other junk they got from the other guys. Who wants a key ring or a pen when they can get a coffee cup instead? Your company will be remembered as the one that gave away something that was actually useful and thoughtful, not to mention a bit pricier than the competition. Something as substantial as a coffee cup really screams stability when it comes to the perception of your business, especially if your competition is giving out silly stuff that no one even wants.
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